Unboxing the PC Optimum Insiders subscription


A family of four looks at how the program could help them save money and time, with a big boost in points-earning potential, Free PC Express grocery pick-up and free shipping on Shoppers Drug Mart and Joe Fresh online orders.

Unboxing the PC Optimum Insiders subscription

Photo by cottonbro from Pexels

In our household, like in many across Canada, we’ve been taking a closer look at how we’re spending our money. We’re a family of four, which includes two school-aged kids—one of whom is a preteen who will be eating teenage-sized portions sooner than I’d like! And already, on average, we spend around $1,000 per month on food and household items at the grocery store, like cleaning products and garbage bags. We rarely eat out, and love to try new dishes.

So when I heard about the PC Optimum Insiders™ subscription, I thought it would be worth a look because it could save us some money, and even some time. Here’s what I found out.

For $119 a year plus taxes, anyone can sign up for this subscription, which offers such benefits as 10% back in PC Optimum™ points on all PC® and Joe Fresh products. That translates to $10 on every $100 spent, which you can redeem to reduce the cost of a future purchase at Shoppers Drug Mart or Loblaw banner stores.

Big points-earning potential on PC products

Let’s say a family like ours spends $100 every week on PC products. That means they’ll get more than $500 back in PC Optimum points each year.

For us, the points are a cool perk for buying items we would normally buy anyway, including my favourite PC Black Label Mushroom and Black Truffle Pesto, which makes the most delicious quick pasta sauce. (With two working parents at our house, it’s a weeknight dinner saviour.) In addition to food items, we can also get points on PC-brand gear for our family, like kitchenware, small appliances and cute bento boxes for school lunches. I like to keep a couple sets on hand as backup for when our kids forget their lunch kits at school (insert tired-mom eye roll here).

Time-saving pickup and delivery services

One area that I know a lot of people struggle with is actually having the time and energy to get to a store. We find ourselves in that spot sometimes, too. There are weeks where, between taking our kids to and from school, getting all of our work done, keeping the house from falling down under dust bunnies, making meals and negotiating screen time with our kids, we feel completely frazzled. For those weeks, having our groceries ready for pickup would be a dream! And one of the life-saving things about this subscription is that members get free grocery pickup with PC Express and priority time slots (hello, less scrambling to reserve a spot!). For a weekly grocery pickup with fees that range from $3 to $5, that adds up to at least $156 in waived fees annually—more than covering the cost of the subscription.

One great thing about this membership is that it works at a bunch of different stores, including Loblaws, Real Canadian Superstore, No Frills, Fortinos, Valu-Mart, Zehrs, Atlantic Superstore, Provigo, Pharmaprix and Shoppers Drug Mart. So, if one place is having a sale, we can go there and get what we need for less.

But if we want to shop online (and we do love that convenience), subscribers also get free shipping at shoppersdrugmart.ca and joefresh.com (and the amounts spent on Joe Fresh product purchases made online also count toward the PC Optimum points that members get back). No more needing to pick out a certain amount of stuff to qualify for free shipping; we can get exactly what we need, when we need it.

Big payback on baby needs

Our kids are out of the baby and toddler stage, but being able to earn points on PC-branded items at Shoppers Drug Mart would have been amazing when they were smaller. Diapers set parents back an average of $550 a year, per child, so if you buy the PC brand, that’s $55 worth of points to redeem. You can also earn points on baby-food pouches, baby wash, sippy cups and much more.

Bonus for parents of big kids

One way a subscription could help us right now is with finding the perfect birthday and holiday gifts for our bigger kids online, and not having to pay for shipping. And there are some great options for kids’ gifts on shoppersdrugmart.ca, like Nintendo Switch Lites, Xbox consoles, cameras, headphones and even Chromebooks.

With life so busy, I also find that changes of season sneak up on me, so being able to get free shipping (and PC Optimum points back) from joefresh.com when I need to buy, say, new pairs of boots, replacement gloves or bathing suits for our kids would be fantastic.

Help in the kitchen

As a foodie, I’m thrilled that my kids like trying new dishes—and they sometimes even like cooking them, too! So I’m always looking for new recipes, especially ones we can prep quickly or in advance, allowing us to eat well, even on busy nights. PC Optimum Insiders members get exclusive recipes that are developed with families in mind.

There are a couple other membership bonuses that are cool, too. I love free stuff as much as the next person, and when people sign up for the PC Optimum Insiders subscription, they get a welcome box that features a bunch of delicious PC products. The second fun thing is that members get sent the inside scoop on new and upcoming PC products straight to their inbox. As a person who grew up nerding out over the Insiders Report and who loves to cook, this is definitely appealing!

The verdict

For my family, this membership is definitely worth considering, especially if we’re diligent about using it to its full capabilities. It would help keep costs down, save us time and encourage us to discover some new favourites. And with two growing kids in the house, we need all of the help we can get!

PC, PC Optimum, PC Optimum Insiders, Loblaws, No Frills, Real Canadian Superstore, PC Express, Joe Fresh, Zehrs, Your Independent Grocer, Valu-Mart, Fortinos, Maxi, Provigo, Bloor Street Market, Extra Foods, Blue Menu and Atlantic Superstore are trademarks of Loblaws Inc., used with permission.  Shoppers Drug Mart and Pharmaprix are trademarks of 911979 Alberta Ltd., used with permission.



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